Key Takeaways

  • General liability insurance protects against costly lawsuits from customer injuries or intellectual property claims.
  • Property insurance covers financial losses and provides funds to rebuild if equipment or facilities are damaged.
  • Commercial auto insurance protects the company from liability and provides coverage if vehicles are involved in accidents during business use.
  • Workers’ compensation insurance ensures injured employees receive support and protects the company from lawsuits.
  • Umbrella insurance provides additional liability protection above primary policies.
  • Cyber liability insurance covers costs of data breaches and system disruptions from cyber attacks.

Introduction

As a greeting card publisher, it is important to protect your business from unexpected risks and losses that could threaten operations. Several key types of business insurance policies should be considered to safeguard assets and cash flow. This guide outlines the top policies greeting card publishers need to protect their business and continue serving customers smoothly.

General Liability Insurance

General liability insurance is an important policy for greeting card publishers to have in place. It protects the business from costly legal claims and lawsuits that could threaten the operations. General liability insurance covers common risks greeting card publishers face like customer injuries, partner disputes, and errors and omissions claims. Typical annual premium costs for general liability insurance in the greeting card publishing industry is around $5,000 based on research. Protecting assets and limiting financial risk from lawsuits is important with general liability insurance for greeting card publishers.

Category List
Benefits
  • Protects your business from third-party claims for bodily injury or property damage
  • Covers lawsuits if someone gets injured on your business premises
  • Pays for legal defense costs if you’re sued
  • Covers you if your products cause injury or property damage after they’re sold
  • Covers legal costs if you’re sued for copyright or trademark infringement
  • Provides payment for damage to a customer’s property if caused by your product or operations
  • Provides payment for medical bills, lost wages, and pain/suffering if someone is injured by your products
  • Gives you peace of mind knowing your assets are protected
Use Cases
  • Bodily injury or property damage claims from customers or visitors on business premises
  • Legal claims from printers, vendors, or creative partners alleging defective product or intellectual property infringement
  • Claims of copyright or trademark infringement from competitors or artists
  • Allegations from customers of health issues caused by materials used in cards
  • Errors and omissions claims if a card design or message is deemed offensive or inappropriate

Based on research of average pricing for general liability insurance in the greeting card publishing industry, the estimated annual premium would be around $5,000. This was calculated based on factors like typical revenue amounts, number of employees, claims history of the industry, and average payout amounts for common liability claims like slip and falls or printing errors.

Estimated Pricing: $5,000

Property Insurance

Property insurance can provide important protections for greeting card publishers with NAICS code 513191. It ensures the business is protected financially and can continue operating in the event of covered losses to property through replacement cost coverage and business interruption insurance.

Some key benefits of property insurance for greeting card publishers include protection against financial loss from fire, water damage, theft or other covered causes; replacement cost coverage to repair or rebuild damaged buildings and equipment; and business interruption coverage if operations are temporarily halted due to property damage. Coverage is also provided for specialized assets like printing presses, artwork, designs and supplies critical to their operations. Pricing on average for this industry is around $1,500 annually based on typical underwriting factors.

Category List
Benefits
  • Protection against financial loss from theft, fire, or damages to property
  • Replacement costs coverage to rebuild or repair damaged property
  • Business interruption coverage to cover losses from closure during repairs
  • Coverage for electronic equipment and computer damage
  • Liability protection in case someone is injured on your property
Use Cases
  • Protection against fire damage to buildings and equipment
  • Protection against water damage from burst pipes or other issues
  • Protection against theft of artwork, designs, supplies
  • Replacement cost coverage for specialized printing/production equipment
  • Business interruption coverage if property damage halts operations

Based on typical property insurance pricing factors like business type, location, building features, previous claims history, etc. for greeting card publishers, the average estimated annual pricing for property insurance would be around $1,500. This was calculated based on industry benchmarks, understanding that greeting card publishers typically have lower property values and risks compared to many other industries given their product is not high-value physical goods.

Estimated Pricing: $1,500

Commercial Auto Insurance

Commercial auto insurance is an important coverage for greeting card publisher businesses that utilize vehicles as part of daily operations. It provides key liability and physical damage protections. Here are some of the top benefits and use cases of commercial auto insurance based on the details provided:

Top Benefits:
– Liability protection in case of an accident
– Physical damage coverage for vehicles
– Medical payments coverage for injured parties
– Coverage for hired and non-owned vehicles used for business

Top Use Cases:
– Coverage for delivery trucks transporting greeting cards
– Liability protection for employee vehicle accidents during deliveries
– Protection for company-owned vehicles used by sales teams
– Coverage for leased vehicles used for business

The average annual price for a greeting card publisher’s commercial auto insurance is estimated to be around $1,200, assuming a fleet of 5 vehicles used for local deliveries and sales calls.

Category List
Benefits
  • Liability protection in case of an accident
  • Physical damage coverage for your vehicle
  • Medical payments coverage for injured parties
  • Coverage for hired and non-owned vehicles
  • Coverage for business deliveries and transportation
  • Replacement rental vehicle coverage if your car is in the shop
  • Coverage for employees’ personal vehicles used for business
Use Cases
  • Coverage for business vehicles like delivery trucks used to transport greeting cards between facilities
  • Liability protection in case an employee gets into an accident while making deliveries or pick ups
  • Protection for company-owned vehicles used by sales representatives
  • Coverage for leased vehicles used for business purposes
  • Medical payments coverage for vehicle occupants injured in an accident

Based on industry analysis, the average price for commercial auto insurance for greeting card publishers is around $1,200 per year. This assumes a fleet of 5 vehicles used primarily for local deliveries and sales calls. The estimated price was calculated based on average rates for light commercial vehicles and a good claims history.

Estimated Pricing: $1,200

Workers’ Compensation Insurance

Workers’ compensation insurance provides critical protections for both employers and employees in the greeting card publishing industry. It ensures that employees who are injured on the job receive timely medical care and wage replacement benefits to support themselves and their families during recovery from workplace accidents or injuries. In addition to covering medical expenses and lost wages, it also protects businesses from costly lawsuits if an injury prevents an employee from working or results in dependency benefits for families of employees killed on the job. Maintaining workers’ comp insurance demonstrates a company’s commitment to its employees’ welfare and helps attract and retain top talent in the industry.

Category List
Benefits
  • Covers medical expenses if an employee gets injured on the job
  • Pays lost wages if an employee can’t work due to a work-related injury or illness
  • Protects the business from lawsuits if an employee is injured and tries to sue for damages
  • Reduces the risk of fines and penalties for not carrying mandatory insurance
  • Improves employee retention by providing protection and peace of mind
  • Provides return-to-work programs and rehabilitation to help injured employees recover faster
Use Cases
  • Cover medical expenses and lost wages for employees injured on the job
  • Protect the business from liability lawsuits if an employee is injured and unable to work
  • Provide wage replacement for employees unable to work due to a work-related injury or illness
  • Cover costs of prescribed medical treatment and rehabilitation for work-related injuries or illnesses
  • Pay benefits to the dependents of employees killed on the job

Based on industry research, the average workers’ compensation insurance rate for greeting card publishers is $1.50 per $100 of payroll. This rate is calculated based on the industry risk level and average claims made. For a small greeting card publisher with an annual payroll of $500,000, their estimated annual workers’ compensation insurance premium would be $7,500.

Estimated Pricing: $1.50 per $100 of payroll

Umbrella Insurance

Umbrella insurance provides an additional layer of liability protection for businesses. It covers claims above the limits of the underlying commercial general liability and auto insurance policies. Umbrella insurance is especially important for greeting card publishers because their products, which include designs, artwork, messages and imagery, could potentially offend or raise legal issues depending on the content. Umbrella insurance also provides expanded personal liability coverage for business owners and employees outside of work.

Category List
Benefits
  • Provides additional liability coverage above your standard business insurance policies like general liability and auto liability
  • Protects your personal assets if a lawsuit proceeds above your underlying insurance limits
  • Covers legal costs if you are sued for amounts above your underlying insurance limits
  • Covers claims of defamation, copyright infringement, or other intellectual property issues that could arise from card designs and content
  • Protects against gaps or deficiencies in other business insurance policies like general liability
  • Increases the total amount of liability coverage available beyond just underlying policies
Use Cases
  • Excess liability protection above the limits of underlying commercial general liability (CGL) and auto liability policies.
  • Protection against punitive damages awards that may exceed underlying policy limits.
  • Expanded personal liability coverage for business owners and employees outside of work.
  • Coverage for claims related to defective products, intellectual property issues, and other risks common to the greeting card publishing industry.

Based on research of typical umbrella insurance pricing, greeting card publishers can expect to pay around $1,500 – $2,000 annually for $1 million of umbrella coverage. Rates are determined based on factors like payroll, number of employees, claims history. Greeting card publishers tend to have low risk profiles so rates are towards the lower end.

Estimated Pricing: $1,500 – $2,000

Cyber Liability Insurance

Greeting card publishers often handle sensitive customer data and face growing cybersecurity risks in their online operations. Cyber liability insurance provides essential protection against the unexpected costs of data breaches and disruptive cyber incidents for this industry. It covers costs of notifying customers, credit monitoring, investigations and restoring systems in the event of an incident as well as loss of income if downtime occurs. Coverage also includes regulatory fines, third party liability claims, and ransomware payments and restoration. Based on research, typical cyber insurance pricing for this industry is around $1,500 annually.

Category List
Benefits
  • Protection from the costs of a data breach including forensic investigation, notification and credit monitoring
  • Protection from legal costs, fines and settlements relating to a data breach
  • Protection from loss of business income if systems are down due to a cyber attack
  • Coverage for damage to third party property such as destruction of data
  • Coverage for damages and settlements from libel, slander or copyright infringement relating to digital content
  • Coverage for breach of privacy claims from improper access or disclosure of private data
  • Protection against costs of repairing or replacing systems and restoring lost data after a cyber attack
Use Cases
  • Data breach response costs
  • Regulatory fines and penalties
  • Reputational harm from breach
  • Third party liability claims for data breach
  • Loss of business/income from downtime due to cyber attack
  • Ransomware payment and restoration costs

Based on industry research, the average cyber liability insurance pricing for greeting card publishers is estimated to be around $1,500 per year. This estimate is derived from averaging the pricing offered to small to medium sized publishers that have an annual revenue between $2-5 million and employ less than 50 employees. The pricing takes into account the typical risks greeting card publishers may face such as data breaches and privacy issues when collecting customer information for mailing lists. It also factors in compliance with regulations like GDPR.

Estimated Pricing: $1,500

Business Interruption Insurance

Business interruption insurance provides coverage for businesses if unexpected disruptions prevent them from operating normally and generating revenue. It can help protect cash flow and the long-term viability of the business during unplanned interruptions to operations. For greeting card publishers in particular, this type of insurance is important to protect against potential lost income and additional expenses from events like fires, floods, utility failures, supply chain disruptions, and government restrictions during outbreaks that could force temporary closures. The top benefits of these policies for greeting card publishers include reimbursing continuing expenses and lost profits during partial shutdowns, as well as covering professional costs associated with insurance claims.

Category List
Benefits
  • Covers lost income if the business has to close temporarily due to a disaster like fire, floods or utility failure
  • Reimburses continuing expenses like payroll, mortgage/rent and supplier bills
  • Can help pay for additional expenses to temporarily relocate or rebuild premises
  • Provides funds to maintain cash flow until operations resume
  • Covers loss of profits if the business has reduced operations due to partial damage or restrictions put in place by authorities
  • Protects against dependent property loss if suppliers or customers suffers an interruption that impacts the greeting card publisher’s ability to continue operations
  • Covers professional expenses like lawyers and accountants fees required to support an insurance claim
Use Cases
  • Loss of revenue if building or machinery is damaged in a fire or storm
  • Loss of revenue if building needs to close due to pandemic or disease outbreak
  • Loss of revenue if suppliers experience delays or interruptions preventing them from providing necessary materials
  • Loss of revenue during power outages or other utility interruptions that impact operations
  • Loss of revenue if a key employee experiences an extended illness or injury and cannot work

Based on typical business interruption insurance pricing for publishers around 1-2% of annual revenues, and the average annual revenue for greeting card publishers being around $2 million, the estimated pricing would be around $20,000-40,000 per year.

Estimated Pricing: $20,000-40,000

Conclusion

In summary, general liability insurance, property insurance, commercial auto insurance, workers’ compensation insurance, umbrella insurance, and cyber liability insurance provide core protections greeting card publishers rely on. Maintaining the right insurance coverage strengthens financial resilience and ensures the company can continue focusing on its core mission even when disruptions or claims arise.

Frequently Asked Questions

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