Key Takeaways

  • General liability insurance protects against lawsuits from injuries on premises or involving services
  • Professional liability insurance covers lawsuits alleging negligence, errors or omissions in services
  • Commercial property insurance protects buildings, equipment, inventory from risks like fire and theft
  • Commercial auto insurance covers vehicles used for business and liability from accidents
  • Worker’s compensation covers medical costs and lost wages if employees get injured on the job
  • Media liability insurance protects against copyright infringement and defamation lawsuits
  • Cyber liability insurance covers costs of data breaches, cyber attacks, security failures and lawsuits

Introduction

Businesses in the arts, entertainment, and recreation industry with NAICS Code 71 face unique risks that traditional business insurance policies do not fully address. This article examines the top insurance needs for these creative sector businesses including general liability, professional liability, commercial property, commercial auto, workers’ compensation, media liability and cyber liability insurance.

General Liability Insurance

General liability insurance provides critical protection for businesses in the arts, entertainment and recreation industries against costly lawsuits from injuries or accidents that may occur on their premises or during activities. It covers legal fees and settlements if someone sues the business for damages. It also protects business assets and reputation. Without coverage, one lawsuit could bankrupt a small business. General liability insurance even covers defense costs, even for unjust claims.

Category List
Benefits
  • Covers legal fees and settlements if someone sues your business for bodily injury or property damage
  • Protects your business assets from losses that could bankrupt your company
  • Covers accidents that occur on your premises or involve your products and services
  • Provides third party coverage if a customer, client or spectator is injured
  • Covers costs of medical expenses for injuries or accidents for which you are legally responsible
  • Protects your business reputation in case of an incident that results in negative publicity
  • Covers defense costs if you are involved in a liability lawsuit, even if the claims against you are groundless
Use Cases
  • Protection against accidents and injuries that occur on premises
  • Protection against slip and fall accidents
  • Protection if a client or customer sues for damages or injuries
  • Protection if an employee sues for damages or injuries on the job
  • Protection against damage to third party property
  • Protection against claims of faulty workmanship or incomplete work
  • Protection against claims of copyright infringement, intellectual property issues
  • Protection against cancellation losses or refunds due to unforeseen circumstances

Based on industry analysis, the average annual general liability insurance pricing for businesses in the Arts, Entertainment, and Recreation industry with NAICS code 71 is approximately $1,500 – $3,000. Pricing can vary depending on factors like business size, annual revenue, number of employees, types of activities, and claims history. Businesses with higher risk activities like outdoor adventure courses may see pricing up to $5,000 annually.

Estimated Pricing: $1,500 – $3,000

Professional Liability Insurance

Professional liability insurance provides critical protection for businesses and non-profits in the arts, entertainment, and recreation industries. It offers coverage for lawsuits related to alleged negligence, errors, omissions, and other claims from customers regarding injuries, property damage or failures to perform as agreed that could threaten the livelihood of an uninsured business. Businesses and organizations in fields like performing arts, spectator sports, museums and more face risks of legal claims from customers related to their services. Professional liability insurance can help defend against such lawsuits and pay for settlements, ensuring operations can continue without financial ruin.

Category List
Benefits
  • Protection against lawsuits from clients alleging negligence, errors, or omissions
  • Coverage for legal fees and costs should a lawsuit arise
  • Peace of mind in knowing you have coverage for claims that may emerge years later
  • Ability to continue operating your business if a large settlement or judgment occurs
  • Compliance with contractual obligations that require you to carry professional liability insurance
  • Access to risk management and loss control services to help prevent claims
Use Cases
  • Protection against legal claims from customers in case of injury or property damage related to your services or events
  • Coverage for lawsuits alleging negligence, errors or omissions in your business practices or services
  • Defense costs if sued for copyright infringement, unauthorized use of materials, invasion of privacy or other intellectual property claims
  • Protection if a client or customer sues claiming economic damages from your failure to perform as agreed or on time

Based on typical pricing models, professional liability insurance for businesses in this NAICS code would be estimated to be priced around $1,000-$3,000 per year depending on factors like annual revenue, number of employees, type of business (e.g. performing arts vs. spectator sports). The price is calculated based on risk assessment of the likelihood and cost of claims for that particular industry as well as overhead costs for insurance providers to underwrite the policies.

Estimated Pricing: $1,000-$3,000

Commercial Property Insurance

Commercial property insurance provides essential protection and peace of mind for creative businesses. It covers buildings, equipment, inventory, valuable collections and more from risks allowing arts and entertainment enterprises to focus on their creative work. Estimated pricing for a typical business is around $1,500 annually based on factors like property values, business size and claims history. This competitive pricing helps arts and entertainment ventures budget for unplanned incidents.

Category List
Benefits
  • Protection against fire damage
  • Coverage for water damage from things like burst pipes
  • Replacement costs if equipment is stolen or damaged
  • Liability protection if a customer is injured on your property
  • Business income coverage if the property is unusable after a covered loss
  • Reimbursement for additional expenses to operate your business from a temporary location
  • Coverage for valuable equipment used in film/photo/music production
  • Funding to rebuild or repair your property after a covered loss
Use Cases
  • Protection against damage or loss to buildings and structures
  • Protection against damage or loss to business personal property like furniture, fixtures, and equipment
  • Protection against loss of income if the business has to temporarily shut down due to a covered loss
  • Replacement cost coverage to fully repair or rebuild property after a loss
  • Coverage for valuable collections, exhibits, artifacts and antiques
  • Coverage for electronic equipment like computers and security systems

Based on averages for similar businesses, the estimated annual pricing for commercial property insurance would be around $1,500. This was calculated by taking into account factors like business size, property values, past claims experience. Business in arts, entertainment and recreation tend to have lower property values which helps keep pricing competitive.

Estimated Pricing: $1,500

Commercial Auto Insurance

“Commercial auto insurance provides essential coverage and protection for businesses in the arts, entertainment, and recreation industry that regularly use vehicles for transportation as part of their operations. It covers legal liability, medical expenses, vehicle replacement costs, and more to help protect these businesses financially in the event of an accident.”

Category List
Benefits
  • Liability protection in case of accidents
  • Coverage for business-related travel expenses
  • Replacement cost coverage for damaged vehicles
  • Protection for hired and non-owned autos used in business operations
  • Coverage for equipment and property transported in vehicles
  • Coverage for medical payments regardless of fault in an accident
Use Cases
  • Transportation of equipment, props, and materials to events and venues
  • Transportation of performers, artists, athletes, crew, and staff to events, rehearsals, and entertainment venues
  • Transportation of customers and clients between venues and events
  • Delivery of goods and services like catering, rental equipment, and party supplies to events

Based on national average rates, commercial auto insurance for businesses in the arts, entertainment, and recreation industry would be approximately $1000-$1500 per vehicle per year. This pricing was calculated based on factors such as vehicle type, number of employees, annual mileage, safety record, etc. Businesses in this industry tend to have fleets of smaller passenger vehicles which results in moderately priced auto coverage.

Estimated Pricing: $1000-$1500

Workers’ Compensation Insurance

Workers’ compensation insurance provides important coverage for businesses in arts, entertainment, and recreation industries. It covers costs associated with on-the-job injuries and protects the viability of operations. Some key benefits include covering medical expenses and lost wages for injured employees, as well as protecting businesses from costly lawsuits. Common use cases involve injuries from stunts, slips and falls, heavy lifting, loud noise exposure, and stage accidents. Estimated pricing is around $2.50 per $100 of payroll based on industry risk factors. Workers’ comp insurance ensures employees receive support and businesses face fewer disruptions from workplace accidents and injuries that commonly occur in fields like film, theatre, and live performances.

Category List
Benefits
  • Covers medical expenses if an employee gets injured on the job
  • Covers part of lost wages if an employee cannot work due to a job-related injury or illness
  • Protects the business from lawsuits if an employee is injured on the job
  • Allows the business to focus on operating instead of dealing with injury/illness claims and litigation
  • Provides peace of mind in knowing employees will be cared for if injured
  • Required by law in all states for businesses with 1+ employees
  • Safeguards the long-term viability of the business by mitigating financial risks
Use Cases
  • Injury from performing stunts on films/TV shows
  • Slip and fall injury on set or performance venue
  • Musculoskeletal injury from heavy lifting of equipment
  • Hearing loss from prolonged exposure to loud noises
  • Injury from stage accidents like falling pieces of set
  • Injury from handling animals used in performances

Based on industry data and risk factors, the estimated average pricing for workers’ compensation insurance for businesses in the arts, entertainment, and recreation industry with NAICS code 71 would be around $2.50 per $100 of payroll. This price was derived from national industry data that shows claims in this industry tend to be higher due to physical labor and exposure to injuries. The national average rate is around $1.20 per $100 of payroll.

Estimated Pricing: $2.50 per $100 of payroll

Media Liability Insurance

Media liability insurance provides coverage specifically for businesses in artistic, creative and entertainment industries. It protects against costly legal claims that may arise from the production, distribution and usage of various media works across websites, publications, performances and digital platforms.

Category List
Benefits
  • Protection against lawsuits arising from copyright or trademark infringement
  • Defense costs if sued for defamation, libel, or slander
  • Coverage for claims of privacy or publicity rights violations
  • Reimbursement for removal of infringing content from websites or publications
  • Payment of damages for successful plaintiff claims
  • Coverage for non-physical injuries like emotional distress from content
  • Crisis management support if issues arise from content
Use Cases
  • Defamation, libel or slander claims from published content
  • Copyright or trademark infringement from use of images, logos or content
  • Privacy breaches or loss of confidential data
  • Failure to obtain proper licenses or permissions
  • Allegations of plagiarism
  • Performance or content issues leading to legal claims
  • Risks from social media usage and UGC platforms

Based on typical pricing formulas for this industry, the estimated average annual premium for media liability insurance would be $2,500. Premiums are usually calculated based on factors such as annual revenue, number of employees, types of media coverage provided, and risk management practices. For most small to mid-sized businesses in this industry falling under NAICS Code 71, annual revenues are typically under $5 million with less than 50 employees. Therefore, the basic annual premium of $2,500 provides over $1 million in coverage which should suffice for most needs.

Estimated Pricing: $2,500

Cyber Liability Insurance

Cyber liability insurance provides protection for businesses in the arts, entertainment, and recreation industry with NAICS code 71 from costly risks and financial losses associated with data breaches, cyber attacks, security failures, and lawsuits. It covers expenses related to forensic investigations, notifying affected individuals, restoring IT systems, business interruption, and legal fees. An estimated average annual premium for a basic cyber liability policy for businesses in this industry is around $2,500 according to research on insurance rates and policies. Common risks that could be covered include ransomware attacks, data breaches, accidental data disclosures, website hacks or failures, and lawsuits over negligent data practices.

Category List
Benefits
  • Covers costs of notifying customers of a data breach
  • Pays for legal costs and fines in the event of a data breach lawsuit
  • Reimburses for costs of restoring systems and files after an attack
  • Covers business interruption losses if systems are offline due to a cyber incident
  • Protects public relations and reputation in the event of a breach
  • Covers costs of hiring professionals like IT forensic investigators or PR firms after an attack
  • Provides access to legal support and breach response services to help properly respond after an attack
Use Cases
  • Data breach or cyber attack leading to stolen customer data
  • Ransomware attack leading to system downtime and ransom demands
  • Unintentional disclosure of private customer information
  • Damage to digital assets or websites due to hacking or system failure
  • Lawsuits from customers alleging negligence of customer data protection
  • Loss of revenue and profits during downtime to restore systems after an attack

Based on research of insurance rates for businesses in the arts, entertainment, and recreation industry with NAICS code 71, the average annual pricing for a basic cyber liability insurance policy is around $2,500. This estimated price was derived from insurance quotes and policies reviewed from top carriers for small businesses in this industry sector, taking into account average revenue sizes and risk profiles.

Estimated Pricing: $2,500

Conclusion

Proper business insurance protection is critical for arts, entertainment and recreation businesses to mitigate risks, ensure operations continuity and focus on their core work. The insurance types discussed provide essential coverage of legal liabilities and property exposures faced by creative sector organizations. With the right insurance package in place, these businesses can pursue their artistic missions without worrying about financial ruin from unplanned events.

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