Key Takeaways

  • General liability insurance covers lawsuits and injuries at events
  • Property insurance protects investments in equipment and covers revenue losses
  • Workers’ comp covers on-the-job injuries for employees and contractors
  • Cyber liability protects against data breaches and network attacks
  • Commercial auto covers company vehicles transporting staff and equipment

Introduction

Businesses in the promoters of performing arts, sports, and similar events industry face a variety of risks every day due to the nature of organizing live public gatherings. From injuries to equipment damage and cyber threats, events can be disrupted by unexpected events that impact operations and finances. Having the proper insurance tailored to this industry is essential to protect the business and ensure it can withstand losses.

General Liability Insurance

General liability insurance offers important protections for event promoters and the promotional services industry. It helps protect against lawsuits, medical costs for injuries, property damage and other risks involved in putting on public events. Some key benefits of general liability insurance for promoters include covering legal defense costs if sued, medical payments if spectators are injured, and property damage to rented event venues and equipment. Pricing for general liability insurance for promoters is estimated to average $12,000 annually based on factors like revenue, employee count, event attendance size and industry risks.

Category List
Benefits
  • Covers legal costs and damages if someone is injured at your event
  • Protects your assets if you’re sued for negligence or errors and omissions
  • Covers medical expenses if a spectator gets hurt
  • Covers damage to rented venues and equipment
  • Provides access to risk management and loss prevention resources to help reduce claims
  • Covers liability for injuries caused by independent contractors and temporary/seasonal employees
  • Coverage extends to multiple locations and venues for various events
  • Provides access to risk management and loss prevention resources to help reduce claims
Use Cases
  • Accidental injury of event attendees or participants
  • Property damage from events
  • Legal defense costs against lawsuits
  • Cancellation or postponement of events

Based on industry analysis, the estimated average annual pricing for general liability insurance for businesses in the NAICS 7113 industry is $12,000. This price was derived by considering average revenue, number of employees, event attendance size, and risk factors specific to this promotional services industry.

Estimated Pricing: $12,000

Property Insurance

Property insurance provides financial protection and peace of mind for businesses in the promoters of performing arts, sports, and similar events industry. It covers costs from unexpected property damage or loss, protects income if operations are disrupted, and is crucial for protecting investments in valuable equipment, rental properties and inventories used to stage live events. It also ensures operations can continue after a covered loss.

Category List
Benefits
  • Covers property damage or loss due to fire, theft, vandalism and other unexpected events
  • Replaces damaged equipment, inventories, and supplies in the event of a covered loss
  • Protects valuable property like musical instruments, electronics, costumes, staging and other event equipment
  • Covers loss of income or business interruption if property is damaged and business operations are disrupted
  • Protects against liability claims in case a customer or attendee gets injured at an event
  • Covers extra expenses to continue operating temporarily if a location is damaged
Use Cases
  • Protection against damage or loss to assets used for events like stages, sound systems, lighting equipment
  • Coverage for damage or loss to leased event venues like concert halls or sports arenas
  • Insurance for valuable items owned by the promoters that are loaned to performers or artists like musical instruments
  • Protection against lost income or extra expenses if an event has to be cancelled or postponed due to a covered loss
  • Coverage for specialized equipment like DJ equipment, scaffolding, and bounce houses used at events

Based on typical pricing models, property insurance for businesses in the promoters of performing arts, sports, and similar events industry would be approximately $2-3 per $100 of insured property value. This price range takes into account the risks associated with event venues and equipment as well as average claims in the industry. Many insurers may offer promotional pricing for startups to gain market share in this industry.

Estimated Pricing: $2-3/100

Workers Compensation Insurance

Workers compensation insurance is important for businesses in the promoters of performing arts, sports, and similar events industry. It helps cover costs of on-the-job injuries and illnesses for employees while also protecting the business from financial liability of lawsuits. Key benefits include paying lost wages and medical expenses for injured employees, covering legal liability if an employee sues, and providing statutory benefits required by states without lengthy court processes. Common uses involve covering injuries to employees or events, protecting against lawsuits, and providing wage replacement and medical care for temporarily or permanently disabled workers. Estimated pricing is around $1.50 per $100 of payroll.

Category List
Benefits
  • Pays lost wages and medical expenses for employees injured on the job
  • Covers legal liability if an employee is injured and decides to sue
  • Provides statutory benefits required by state law without having to go through a lengthy court process
  • Reduces absenteeism and increases productivity by allowing injured employees to recover safely
  • Attracts quality talent by providing injury protection for employees
  • Removes financial uncertainty from workplace accidents and allows the business to focus on operations
Use Cases
  • Covering injuries to employees that occur on the job
  • Protecting against lawsuits if an employee is injured
  • Providing wage replacement and medical benefits to injured employees
  • Covering temporary or permanent disability from work-related accidents or illnesses
  • Covering injuries to volunteers and independent contractors involved in events

Based on national industry averages, the estimated average pricing for workers compensation insurance for businesses in the Promoters of Performing Arts, Sports, and Similar Events industry with NAICS code 7113 is $1.50 per $100 of payroll. This price was derived from collecting data from multiple insurance carriers on their rates for this industry which takes into account the risk level of occupations and common injuries within the industry.

Estimated Pricing: $1.50 per $100 of payroll

Cyber Liability Insurance

“Cyber liability insurance offers important coverage for promoters in the performing arts and sports events industry. As they often collect and store sensitive customer information, they face risks from data breaches, network attacks, and system failures that could result in high costs.”

Category List
Benefits
  • Covers costs of restoring lost data and systems
  • Covers legal costs and fines/penalties from a cyber attack or data breach
  • Covers costs of notifying affected individuals of a breach and providing credit monitoring
  • Covers loss of income if a cyber attack causes business interruption
  • Covers liability costs if a third party suffers losses from a breach of your systems
  • Provides access to breach response and cyber security experts in the event of an attack
  • Protects brand and reputation in the event of a cyber incident
Use Cases
  • Data breach or cyber attack leading to theft or loss of customers’ or performers’ personal information
  • Network security failure or errors and omissions exposing private information
  • Website or system downtime causing financial losses from cancelled events
  • Failure to prevent dissemination of copyrighted materials
  • Liability from faulty digital ticketing systems

Based on analysis of similar sized businesses in the promoters industry and their potential cyber risks, we estimate the average annual cyber liability insurance pricing to be around $1,500. This pricing was derived considering factors such as annual revenue, number of payment processing transactions, data security practices, and size of customer database.

Estimated Pricing: $1,500

Commercial Auto Insurance

Commercial auto insurance provides important liability and physical damage protection for businesses in the promoters of performing arts, sports, and similar events industry. It covers legal costs and repairs to company vehicles if accidents occur while transporting employees, equipment, performers and supplies to events. The average estimated annual premium for a business in this industry is around $2,500 due to typical fleet sizes of 5-10 vehicles including vans and trucks, as well as younger drivers with less experience affecting rates.

Category List
Benefits
  • Liability protection in case of accidents
  • Coverage for business owned vehicles
  • Medical payments for injured parties
  • Replacement cost coverage to repair or replace a totaled vehicle
  • Rental car reimbursement while a vehicle is in the shop for repairs
Use Cases
  • Covering company-owned vehicles used to transport employees and equipment
  • Covering rental vehicles used during events
  • Covering vehicles used to transport performers, athletes, equipment and supplies

Based on average data, the estimated annual premium for commercial auto insurance for businesses in the NAICS 7113 Promoters of Performing Arts, Sports, and Similar Events industry is around $2,500. This estimate is derived from considering average fleet sizes, driver information, liability limits, and other standard underwriting factors for this industry type. Businesses in this industry typically have 5-10 vehicles including passenger vans or light trucks used to transport performers/talents and/or equipment. They tend to have younger drivers with less experience which impacts pricing.

Estimated Pricing: $2,500

Conclusion

Choosing the right mix of general liability, property, workers’ comp, cyber liability and commercial auto policies gives promoters peace of mind knowing their bases are covered. Understanding the key benefits and uses of each type helps owners make informed decisions to manage risks and keep their business running smoothly.

Frequently Asked Questions

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